Melba's father, a Swiss immigrant to Costa Rica, was a passionate self-taught beekeeper. Watching him work with the hives and eagerly anticipating each honey harvest was a cherished part of Melba and her siblings' upbringing. It was in this environment that Melba’s deep-rooted interest in beekeeping was cultivated, eventually inspiring her to create HONIG..
HONIG = MIEL
While many honey brands feature the hive and the bee in their logos—an understandable choice given how charming bees are—HONIG sought to break away from the norm. We chose to focus on our tagline, "the taste of flowers," by centering our design around the blossoms that bees pollinate to create our uniquely flavored honeys. This approach not only distinguishes HONIG but also celebrates the natural beauty and diversity of the flowers that contribute to our distinct honey profiles.
